Penhaligon’s Holiday Campaign

Quintessentially British fragrance brand Penhaligon’s approached Collide UK to help them ‘takeover’ the Heathrow Terminal 5 check-in area. The brief was to deliver two striking displays, one at each end of the cavernous space, to drive customers to Penhaligon’s airport boutique and increase brand awareness. The concept leaned into the brand’s Holiday campaign, including a giant Christmas […]